1. Identify the company’s name and location.

2. Describe the mission of the company.

3. Discuss two business goals in support of the company’s mission.

4. Discuss three keys to success for the company.

1. Describe the history of the industry in which the company will operate.

2. Identify the legal form that the company will take.

3. Describe the location and type of facilities needed for the company.

4. Describe the management structure, including key positions and specific responsibilities.

5. Describe the products and services offered by the company.